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Applied Public Relations: Cases in Stakeholder Management (Routledge Communication Series) By Kathy Brittain Richardson, Marcie Hinton
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- Sales Rank: #1152429 in Books
- Published on: 2015-04-03
- Original language: English
- Number of items: 1
- Dimensions: .60" h x 5.90" w x 8.90" l, .0 pounds
- Binding: Paperback
- 270 pages
Review
The cases presented in the third edition of Richardson and Hinton’s Applied Public Relations will appeal to faculty and students alike. Organized by stakeholder group, the cases are fresh, involving a wide range of organizations and activists, and sure to provoke dynamic class discussions about strategy, tactics and ethics. Dr. Karen Russell, Associate Professor, Public Relations, Jim Kennedy New Media Professor, University of Georgia
About the Author
Kathy Brittain Richardson is a professor of communication at Berry College, Rome, Georgia, where she has served as provost since 2013.
Marcie Hinton teaches public relations in the journalism/mass communication department at Murray State University.
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